Search Engine optimization can be divided in to two parts. On-Page optimization and Off-page optimization. In on-page optimization, we make sure our website is Search Engine friendly with proper URL structure and content optimization.

How to make our website a Search engine friendly one by on-page SEO ? Answer is below.

Points in On-Page Website Optimization

1. Write Unique quality content

Write Unique, quality content with enough keyword density for our website. Remember, Content is the King in website optimization. The content should be written for users and not for Search Engine spiders.

2. Optimized Title tag for our website Optimization

Title tag is the most important place in on-page optimization. We should have a keyword rich (never do keyword Spam on title tag), optimized title tag. Always careful while writing your title tag as Google spiders read first 65 (may be 70 but not more than that)characters including space and you should present a meaningful title tag within this character limit.

3. Usage of meta tags in on-page SEO

Though Google is not giving much importance to meta keyword tag, it is a nice practice to write a meta tag for our website. Still some other Search Engine uses meta keyword tag for ranking purpose. Never stuff too many keywords in meta keyword tag as it never help you to get a high rank. Another problem with huge number of keywords in meta keyword tag is it may count as a keyword spamming to manipulate Search Engine result.Better keep less than 10 words in meta keyword tag.

Meta Description tag should be optimized in three or lesser number of sentences. More than that is not a good practice.

3. Optimize your header tags (h1 tag, h2 tag etc)

Hi tag is second most important place on your web-page after title tag. We can use only one h1 tag on a web page. H1 tag on our page should contain our major keywords without doing any Spam in it. After h1 tag, h2 tag is important on our page. H2 tags can be used as sub heading on our web page.To know more about header tag optimization click on the link below.

How to optimize header tags on a website - usage of header tag

4. Alt image text for On-Page web optimization

Images can help in on-page optimization even though Google spiders cannot read text on image. We can optimize the images on our website by writing proper alt image texts for them. Google give value to alt image text. To know more about improving your image optimization click on the link below.

Better usage of images to improve website ranking in Google

5. Uses of Strong and italics in on-page web optimization

Google gives importance to the words with strong or italics tag. Google spiders give more importance to these words than surrounding normal text.

6. Internal URL structure and anchor text on it

Internal link structure is crucial in On-page website optimization. It improve the internal connectivity and internal PR flow. Anchor text in internal links helps to improve the search result position of destination page for that keyword. To know more about PR flow in a website, click on the link below.

How Link Juice transfer works after Google update



Other SEO Related Articles

1. Off-page Optimization - How to do it

2. I am not getting enough traffic from Bing


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