Latent Semantic Indexing

SEO is a field of rapid changes and rebuilding. Again it comes true when google introduce a different search technique "Latent Semantic Indexing". After the introduction of LSI the main focus of SEO changed from single keyword phrases to the theme and the structure of the website.

What is Latent Semantic Indexing (LSI)

Latent Semantic Indexing, or LSI, is a way for search engines to view and rank web pages in a more natural, or human, manner. It clearly attacks the made for adsense websites by checking the relevancy and theme of the site and rank according to the details of that analysis. Here Search Engines read the entire page in a human manner and analysis whether the document provided in the page make sense or not. We can clearly say the new algorithm uses the advantage of Artificial Intelligence(AI) to evaluate the web page.

How Latent Semantic Indexing (LSI) works

Latent Semantic Indexing works on the following principles

1. It gives importance to the theme of the web site

2. LSI not rely on single keywords but depends of different variants and combination of the keyword

3. The structure of the web site is very important.

4. LSI hates keyword stuffing and prefer naturally written page.

5. Inbound links with multiple anchor text is preferable in LSI


Website design on the basis of Latent Semantic Indexing

The key points of LSI website designing are:


1. The websites should have a tree structure

2. We need a build a page on the basis of theme and make sure that all possible combination of primary keyword and its alternate provided in it in a natural way.

3. Each page should have some clustered sub pages with similar theme.

4. Internal linking is not mainly focused on single keywords

5. Get inbound links with multiple anchor text.

6. More over ,the site should have a natural looking.



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