CPC is the acronym of Cost Per Click and plays a vital role in determine the net income from google adsense and other PPC programs. To know more about CPC click on the link below.
What is CPC and how it affect the adsense revenue
Steps to calculate CPC of an ad
To calculate the CPC of an ad we can use the following formula.
Average Conversion rate from a click = Total income / Total number of clicks
To explain it let us take an example. One man has received 5000 impressions on a day with 40 clicks and net income is $15. So to calculate the average CPC of the day we need to perform the following operation.
Average CPC of the day= Total income / Number of clicks
= 15/40
= 0.375
As it is calculated in dollar we need to put $ in front of the output. Here the Average CPC of the day is $0.375.
Importance of Finding CPC in estimating revenue from your website
If you are a publisher (webmaster whose source of income is from ads on the site), you cannot neglect the importance to calculate your CPC (Cost Per Click ) to estimate the potential income from your website. The following link shows the importance of calculating your current CPC to improve the potential income from your website.
Factors affecting adsense income from your website
To develop a successful website (in terms of money from adsense), you should make sure that your website belongs to a high paying niche (high CPC). If the CPC of your website is very less, any increase i traffic cannot improve the income from your website much. So you should start calculate your current CPC and plan steps to improve it.
Related Articles
1. Website Traffic required to get $100 from Adsense
Thanks for this information. I was checking a way to calculate my CPC. I always doubt the CPC report send by them. Thanks
I was actually confused with this term CPC. While calculating my adwords account I need to set CPC and have no clue where to start so searched for what is called cpc and found your post. Good