Today on client talk my client was giving me some suggestions for his new website. The first suggestion was about adding meta author tag. He told me that his competitor is using that tag and performs well in Google and Yahoo. Avoiding unnecessary header elements is a duty of SEO and I clarified him that for a business website the meta author tag is not necessary and in most of the time google and other major Search Engines not even mind this tag. So first of all we can check what is this meta author tag and what is the purpose of this tag.


For a website which promotes a book or any other solid work where the work has an author , we can use this tag to promote the name of the author. The meta Author tag is placed in header and the formate is like:



Where the content is the name of the author and the meta tag name is Author. Now a days most of the Search Engine Optimization professionals don't recommend their clients to use meta author tag.

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