Skip to main content

Are Your Twitter Followers Actually Robots? - Recognize Twitter Bots

When it comes to Twitter, popularity counts. The more followers a user has, the merrier, right? Wrong. A study of major corporation's Twitter
accounts has shown that nearly half of their followers could be generated by robots, or bots. So, the next time you think you're having a Twitter exchange with a human, think again.


First things first, what is a Twitter bot? A botis an account that follows you, trying to get you to click on affiliate links, or simply just trying to get you to follow them for fun. Fake accounts on Twitter are a bustling business, so when you spot one, flag them and report them as spam.

The study, conducted by Marco Camisani Calzolari, a communications professor in Milan, revealed that up to 46% of Twitter followers of companies were actually either generated by bots or were bots themselves. "The number of followers is no longer a valid indicator of the popularity of a Twitter user, and can no longer be analyzed separately from qualitative information," Calzolari said.

Despite the prevalence of Twitter bots, many marketers still use the follower number as a measure of how successful their Twitter activity is. Sadly, these days, it does little to prove real value.


How to Recognize Twitter Bots ?


It's clear that bots are pesky, skew the relevance of your Twitter account, and are hard to spot. So, how can you recognize the bots? Here are a few things to watch out for:

1. Getting Lightning Fast Responses to a Tweet

When you tweet about a specific topic, about car insurance for example, and are immediately followed by and replied to within mili-seconds – it's most likely a bot. Bots are automated to respond to a specific keyword or key phrases.

2. Tweeting the Same Message to Everyone

Sure, some humans are pretty unoriginal on Twitter. However, if an @ response on Twitter seems fishy, check out the entire profile. If the account is sending the exact same Tweet to everybody, you've got yourself a bot.

3. Does it Tell You it is a Bot?

Seriously, some Twitter bots actually straight up admit to being a bot. Perform background checks on your iffy followers and the results might surprise you. Many a Twitter bot's bio begins with the phrase, "Hi, I'm a bot…"

4. Lots of Following, Very Few Followers

This is one of the most telling signs that you aren't dealing with real account. If the account is following 974, but only has 10 followers – it's a bot.

Now that you know how to spot a bot, it is time to put your sleuthing power in to action. Don't just automatically follow back anyone who chooses to follow you. Look at each new follower and see if you actually like what they have to say. Unfollowing all of the bots on your account with reflect your Twitter influence better and reduce the likelihood of you getting pointless @ replies from bots that just clog up your message stream.

Guest Article by Amanda Click

A College of Charleston graduate, Amanda Click has been writing professionally since 2009. She covers a variety of topics including travel and home improvement. This article is about how to recognize Twitter bots and how to deal with them. To write guest posts for us, please click on the link below.

Write Guest Articles for us

Comments

Popular posts from this blog

List Of Common Flowers in Kerala With Pictures

Kerala is one of the famous tourist spot situated on the south of India famous for its numerous wild life and thick vegetation. Like the Himalayan ranges on the north of India,

Building Blocks for Virtual Businesses : Key technological systems you must have to succeed in the remote business world

This is a guest post by Ripley Daniels about "Key technological systems you must have to succeed in the remote business world.

Whenever I tell friends I had a tough day at the office, they laugh at me. That's because they know I don't really have an office. I work very hard but I work for a company that is completely remote. Only a few of my co-workers ever go into an office at all and when they do, it's only for short periods of time. Our "office" is a virtual one. To us, the traditional office workplace is a thing of the past, alongside Tyrannosaurus Rex, the slide rule, and telephones where you stick your finger in a hole and turn a dial.
Unfortunately, none of this prevents me from having tough days. I still have them. But the reasons have nothing to do with the fact that my co-workers and I don't have a brick and mortar edifice that we can use to plan, strategize, hold our meetings, make presentations, discuss sensitive business topics, build relatio…

AMOLED display coming to Samsung Galaxy Tab range

This is a guest post by Erica about the arrival of AMOLED display to Samsung Galaxy Tab range.Samsung could be transplanting a seven inch AMOLED screen into an upcoming addition to its Galaxy Tab range of tablet computers.

You may have experienced an AMOLED display in a small portable device before as Samsung, Nokia and HTC have all used them in smartphones to date. However, the expense of producing AMOLED screens has prohibited them from appearing on larger devices like tablets, until now.


The seven inch Galaxy Tab was launched last year but an update with an AMOLED screen would be most welcome, cutting energy consumption and improving colours and contrast ratios across the board.


The rumours about this device state that it will run Android 3.0, feature a three megapixel camera on the rear, a two megapixel snapper on the front and have a display resolution of 1024x600 which is not bad for a device of this size.


The hardware powering the new Galaxy Tab will consist of a 1.2GHz processor w…

5 Common Examples Of Website Design Mistakes by Business Owners

This is a guest post by Sachin about five Common Examples Of Website Design Mistakes by Business Owners . When most business owners think about website design, they think about a brochure online. Online shopping sites are making a lot of money with the use of web-based applications to sell products, collect payments an arrange delivery. The only work left to do is pack and send the boxes. Smart applications can even print out the labels, so the only thing left to do it stick them on the box. Unfortunately, in many cases, websites are replacing people. For those of us left with a job, we can be thankful that many business owners make the following mistakes when it comes to websites and web design.


Don’t have one. This is the first and biggest problem of most business owners when it comes to website design. They think they don’t need one. Who can ever really do with less business? The reason why they have not been getting business from online sources in the past is because they have not …

Smart Investors: Three Real Estate Scams You Should Never Fall For

“Honesty is a very expensive gift. Do not expect it to come from cheap people.” –Warren Buffet

 There has never been any doubt that succeeding in real estate takes hard work, determination and commitment.

 It is not some get rich quick scheme as some have been misled to believe. It takes laborious work to see any real results and unfortunately, not all individuals in the industry are prepared for that kind of dedication just to succeed. Resultantly, some would give up with the belief that they are not cut out for that kind of line of work while the rest would resort to sleazy machinations just to guarantee a sale.

 From there, all sorts of scams and fraudulent schemes are cooked up and it is unfortunate that there are investors (especially novices and first-timers) who would be none the wiser and would buy into the scam. No doubt, the real estate industry is a sector that can be extremely profitable. But as it was stressed above, it requires hard work and unfortunately, some people a…

Archive

Show more